JLDC 0117: Laura Pennington – Starting Your Own Freelance Business

Until I did this interview with Laura Pennington, I didn’t realise just how lucrative starting your own freelance business could be.

In fact, I was shocked that it was common place for freelancers to be earning six figures.

In this interview, Laura reveals exactly how she did it, and how anyone can do it also.

Topics discussed during this podcast include;

  • How much can you expect to earn as a freelancer?
  • Where is the best place to start your freelance business?
  • How to get noticed when you’re first starting out
  • And much more!

You can play this session of the podcast here:

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Websites referenced during the podcast:

SixFigureWritingSecrets.com – Laura Pennington’s website (April 2022 update: this site no longer exists)

Here’s a timeline of the topics discussed during the podcast:

0:00 – Short bio and intro
1:30 – Laura’s growing up years and influences
3:30 – What inspired you to become an educator?
4:45 – What drove you to become a freelancer?
6:30 – Laura’s experience starting her own freelance business
8:30 – What type of income and jobs can a freelancer expect?
9:45 – Do you charge an hourly rate or on a project basis?
11:15 – When you reached six figures in your freelance business, were you doing all the work, or where you outsourcing?
13:40 – Where were you outsourcing?
16:00 – For someone that wants to start their own freelance business, what do they need?
19:30 – How long would it take, on average, to build the business to $50K per year, and how much time would you need to be working per week for that $50K?
22:45 – Laura’s final thoughts
23:30 – Laura’s free resources to help beginner freelancers

What I got out of this interview about Starting a Freelance Business with Laura Pennington:

1. Freelancers Earn Good Money

Not only do freelancers earn 6-figures… you can make it a recurring billing business by choosing the right clients.

2. Spy on Your Competitors

If you’re struggling to pick up new clients because your competitors have been in the game longer, simply check out what they are doing, take notes, and make your offering better.

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