Well, finding a suitable niche is my problem. I tried my hand with a general topic: weight loss.
I created a blog in 2012 in this niche. I developed that blog for a whole year. I wrote about 250 posts and promote them through social media networks like: Facebook (profile and page), Twitter, Google Plus, Pinterest (profile account). I used text, images, videos. I wrote short articles, tried stories, used huge loads of videos.
It is difficult to say exactly how many links I posted on my Facebook profile during that year. More than 1000. Also another 400-500 on my FB page. I wrote status updates, clicked Like thousands of times, make hundreds of comments, tried everything to engage those people there.
The results was: 100 friends, 50 likes and a ban from Facebook for trying to make friends among the people I don’t know.
I worked even harder on Pinterest. In one year I posted 6000 pins. I joined Pinterest groups, I made comments, used keywords with the pins, followed the stars, tagged experts, everything I knew.
Result: 100 followers and 2 copyright warnings. This is what I got for one year work on Pinterest.
Things didn’t go well with Twitter either. Got only 200-300 followers.
The final traffic for my blog in the weight loss niche was 25-50 visitors a day. After one year (!) And the blog looked more empty than Sahara.
The niche was too general and I wasn’t able to decide for a more targeted niche. Finally, I deleted the blog.
In 2013 I started another blog (about 6-7 months ago). This time in internet marketing niche.
I tried another method: creating high quality content (long articles with images, niches, videos, graphical elements etc.), then promoted my blog with blog comments and social media.
I wrote about 100 posts. The engagement was good and I have got more than 1000 comments so far. However the traffic is still low. Very low.
More than two years, 2000 dollars spent and still no sign of success.
I face the same problem: the niche is too general. I was even warned: “narrow your niche otherwise you won’t make any money”.
I have no idea what to choose. I am sick and tired of all this foggy business. I feel the need to talk to somebody that is more experienced than me.
You seem a patient man. More patient than all those I have met so far. Could you help me narrow my niche?
Have a wonderful day
First of all, thanks for taking the time to write in. I appreciate you sharing all that in the belief that I might, and can, help you with your online business.
After reading through your comments and taking a look at your Internet marketing blog, here’s some advice and insights I’d like to offer:
It’s About You
Successful blogs are as much about the helpful, unique content as they are about YOU. People want to connect with you. Yes, they want information but they want to know who is behind the story; what are their experiences and why should I learn from them?
Whatever niche you decide to go into for your blog, make sure it is something you’re passionate about, or at least interested in.
Make It Natural
Promoting your website 1,000 times on your Facebook profile is a big no no! Facebook profiles are not about your business. Facebook profiles are for your personal life. Yes, it’s okay to talk about your business every now and again but never overdo it. It’s important to understand the platform you’re promoting from and what is socially acceptable.
Facebook pages are a different story. If your Facebook page is created for, and targeted towards your niche then it is totally acceptable to promote your blog. Even then, however, don’t overdo it. Provide excellent content and have your site visible on your page so that your fans know where they need to go to to get more from you.
The same advice goes for Pinterest and Twitter.
Choosing a Niche
It’s okay to start off your blog in a niche without narrowing down into a sub niche if you’re unsure which sub niche you want to go into.
Blogs are organic. They grow and change over time. Just like you and me! As you continue to build your blog and contribute to it, you might find that you naturally begin heading towards a specific sub niche. If that’s the case, then go with it.
Blogs are a long-term business model. They are solid and will earn you a LOT of money… if you STICK WITH IT!
Getting 25 – 50 visitors per day from the search engines is a GREAT result. Even after one year. I like to keep an eye on my blog’s Alexa ranking. As long as your Alexa ranking is getting better then you’re doing the right thing.
The more you continue to add to your blog on a regular basis, the more traffic it will get. Consistently. If you still had that weight loss blog today and had continued to contribute to it regularly you might have 100 visitors per day. After a few years you’d have hundreds or even thousands of unique, targeted visitors every day.
As far as your Internet marketing blog goes, it’s a great looking site. Continue with it. The only change I would recommend is that you make it more personal. Give more of yourself on the blog; i.e. photos of yourself and commentary. Make it about your experiences in Internet marketing. No need to hype it up. Just be yourself 🙂
Lastly, let me tell you with all sincerity that you ARE successful. You’ve achieved more in the last two years than most people every do online. If you continue you will have greater success. The key is to stick with it. Don’t go from one project to another.
Wishing you all the best,
Is there any other advice you would offer Silviu? Leave a comment below!