How To Create Your Own Video Training Series

Why Should You Create a Video Training Series?

• Video training is MUCH easier to create than written content
• Can be created quickly
• Higher perceived value than written and audio content
• Excellent way to build a relationship with your audience
• Very effective teaching tool

What Ways Can You Deliver Your Video Training?

• Teach directly with you sitting/standing in front of the camera
• Use a whiteboard
• Interview someone face to face, or be interviewed by someone
• Do a screen capture video of a PowerPoint presentation, using your voice as narration
• Create a screen capture video of your desktop as you narrate yourself doing something on your computer/online
• Use a combination of two or more of the above in the one video

How Can You Capture Your Video?

• No fancy equipment required
• Use your smartphone, tablet or video camera when conducting interviews, standing in front of a whiteboard, or just recording yourself
• Use Screencast-o-Matic or Camstudio (both are free) or Camtasia Studio or Screenflow (paid products) for your screen capture videos

Editing Your Videos

• You can use the following software to edit your videos:
• Windows Movie Maker (free and installed on all Windows PCs)
• VSDC Free Video Editor (free)
• Camtasia Studio (paid)
• Screenflow (paid)

How Can You Distribute Your Videos?

• Online via your own website

If you want to sell your video training to your own list, website visitors, etc, you can create a sales page with a Paypal buy button, or use Clickbank as your payment processor and get affiliate sales also.

To then give them access to the videos, one popular option is to create a membership area where buyers can login to watch and/or download the videos. If you’re using WordPress, you can easily create a membership area using free plugins like Membership or Paid Memberships Pro.

• Online via video training sites

There are sites that specialise in offering video training courses. You can add your course to these sites and benefit from getting sales from the traffic that already goes there. Two popular video training course sites are Udemy and OpenSesame.

• Create and send physical DVDs

If you want to create and ship out physical copies of your video training as DVDs you can use either Kunaki or CreateSpace. Kunaki is cheaper for taking care of your own orders, whereas CreateSpace is a great place to make sales from millions of people that already visit Amazon’s sites every day.

What Effect Will This Have On Your Business?

Your video training series will:

• Build your brand
• Create multiple streams of income
• High-ticket sales (anywhere from $47 – $497+)

 

Found this information helpful or know of any other good video creation resources, tips or strategies? Leave a comment below!