Building an email list is super important for any business. For those that take the iniative to do this, you usually will use different traffic methods. These may include viral videos, blogs, article marketing, list builders, traffic exchanges, jv partners, Facebook, and so on.
While it’s great to use a variety of methods, you want to make sure you spend your time wisely. You don’t want to be spending too much time on traffic methods that are just not working, while spending too little time on those methods that are bringing in most of your optins, or the better quality optins.
That is why it is essential that you track where your email optins are coming from.
The great news is that this is super easy to do, and the method I’m about to show you won’t cost you one cent, and it only takes a minute to set up!
Here’s how it works…
When someone opts in to your list, if you’re using Aweber as your autoresponder, you’ll receive an email notification which gives you a whole bunch of information, including the page that the subscriber signed up on (see below).
Now, when you’re giving out your squeeze page url, all you need to do is append the following code:
?trafficsource
(replace “trafficsource” with a unique id that will identify where you are sending people from. e.g. ?facebook)
For example, if you had a squeeze page at mysqueezepage.com and you were sending people from Facebook to your squeeze page, on your Facebook page you would use this link:
http://mysqueezepage.com?facebook
By doing this, people will still be taken to your exact same website, and when they optin to your squeeze page, aweber will display the full url, including the tracking id that you’ve added!
Here’s another screenshot where a tracking id was used:
And that’s all there is to it!