Here’s a great email sent from one of my mentoring students:
Hi John,
Thanks so much and thanks for asking how it is going.
You are giving me so much REALLY GREAT info and I really appreciate it.
I am a little overwhelmed at the moment and trying to get focused on what matters most. The problem is I keep getting emails from numerous people about the next BEST product. These are extremely distracting. How do you decid which ones to look at? It becomes very confusing which tactic to follow.
Do you have any advice? Should I just ignore all excess emails and products? What if there is a really good one that comes along and I miss it?
Any and all advice you can provide is much appreciated.
Thanks,
[name withheld]
I wanted to share this with you because ‘information overload’ is the biggest success killer in the internet marketing industry.
Here’s how I responded to the above email (I hope it helps you too)…
Hi,
Great questions. I know I’ve asked the same in the past, and almost everyone does.
What most people suffer in our industry is information overload. What you need to do to overcome it is find one program/system that you know that works and that you want to follow, and follow that fully. If that means unsubscribing from most or all of the email lists you’re on, then do it. A while back I did just that myself.
It’s so easy to get distracted by all the new product launches. There’s a new product being launched every day (literally!) and the worst part is, they all look so good!
I’ll let you in on a little secret… you won’t miss anything.
Why? Because at the end of the day, they’re all teaching the same thing. All internet marketing strategies are the same, just the tactics are different.
Here’s the strategy you should be focusing on (because tactics always change):
- Find a hot market
- Set up a sales funnel
- Drive traffic to your sales funnel
The list building site I’ve set up for you accomplishes the first two steps. The hot market it covers is the ‘make money online’ niche and the sales funnel is all set up for you. You’ll be building a list (most important thing you’ll do online) and monetizing that list through high-converting offers.
All you need to do now is drive traffic to your squeeze page. It’s that simple.
As you learn to drive traffic (an extremely important skill because without traffic you can’t be successful online) you’ll build up your most valuable asset. Your list.
No one can take your list away from you… no matter what changes Google, Facebook, Bing, Youtube, etc. make. That’s why it’s so valuable.
I know. I used to make over $10,000 per month (in profits) with Google Adwords until they changed their policies. Overnight my income with Adwords went to zero! It was devastating. I vowed that would never happen again so I began building a list.
My advice is this; build your list. Follow the program I’ve set out for you and give it the time it needs. You will see results and as those sales start coming in, it will give you added motivation to continue.
Wishing you all the best,
John
.