Social media marketing will soon dominate Google when it comes to paid business traffic… it’s growing that big.
In this interview, international social media expert Corinna Essa, reveals why you should be using social media for paid and organic traffic, and how to go about it.
Topics discussed during this podcast include;
- Which social media networks should your business be using?
- Which social media platform is the best place to start?
- What are the biggest mistakes businesses make when using social media?
- And much more!
You can play this session of the podcast here:
Websites referenced during the podcast:
Social Media Worldwide
Here’s a timeline of the topics discussed during the podcast:
0:30 – Short bio of Corinna Essa
1:45 – Corinnna growing up, background and early career
4:00 – How Corinna got started with Internet marketing
6:00 – How Corinna was able to creat a full-time income with Twitter within just 3 weeks
12:30 – The transition from Twitter marketing to email marketing and webinars
15:30 – How Social Media Worldwide was born
16:00 – How profitable can social media marketing be for businesses?
20:00 – Which social media platform is the best place to start?
21:50 – Is the return on investment for social media advertising consistent?
23:50 – How large is the reach you can achieve with social media?
24:30 – What is the biggest mistakes businesses make when attempting to use social networks for marketing?
31:20 – What are some quick and easy ways to build a following on social networks?
36:00 – Can a newbie still make money with social media marketing today?
37:45 – Corinna’s success stories
39:10 – Final thoughts
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The interview with Corinna Essa provides valuable insights into social media marketing, including the importance of authenticity, building relationships, and using multiple platforms to reach your audience. One interesting point made is the idea of being a “real person” on social media, rather than simply promoting your business. This fosters trust and can lead to long-term success.