Why Aren’t I Ranking High on Google?

Why Aren’t I Ranking High on Google?

I saw a question on a forum by a fellow internet marketing colleague that I think most of us will ask at least once;

“I am posting articles and blogs based on my keyword research. When I enter my keywords [in Google], I can’t find anything I have written!”

Here’s my response:

You are starting off on the right foot. Keyword research is essential, otherwise your time is wasted.

If you want to rank high in Google, you need to do the following:

1. Find a keyword with good search volume and low seo competition.
2. Write an article based on your keyword.
3. Post your article on your blog, Squidoo lens or EzineArticles (EzineArticles is the easiest to rank high with)
4. Get quality backlinks to your article **** this is the most important step of all for ranking high on Google and is most likely why you’re not ranking high at the moment

What do I mean by quality backlinks?

The backlinks should be:

- anchor text of your keyword (do slight variations so that the backlinks are not all identical – this will flag suspicion)
- dofollow links (by default, Wordpress comments links are nofollow and Google doesn’t credit these. For more info check this video out: http://johnlagoudakis.com/website-backlinks-are-yours-worthless
- on sites with a good Google Page Rank. The higher the better
- on .edu or .gov domains. Getting a backlink from these sites scores you big points with Google

When creating your backlinks, don’t overdo it. It has to look natural. About 3 new backlinks a day is safe.

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